Top 5 Digital Marketing Courses in 2023
If you’re looking to start your digital marketing career the first thing you’ll want to do is get qualified!
That said, here are 5 of the top digital marketing courses that you can begin in 2023:
- Google Digital Marketing and eCommerce Courses (Paid with Certification)
- Coursera Digital Marketing Courses (Paid with Certification)
- ClickMinded Digital Marketing Course (Paid with Certification)
- Simplilearn Digital Marketing Specialist (Paid with Certification)
- Reliablesoft Academy (Paid with Certification)
Keep reading to find out more about these courses so you can decide which is best for you, as well as some important information about digital marketing that you’ll need to know to succeed!
The Top 5 Digital Marketing Courses in 2023
Below you’ll learn all about the courses listed above, including how much they cost, the benefits, drawbacks, and key skills you’ll learn. Let’s dive in!
1. Google Digital Marketing and eCommerce Courses (Paid with Certification)
First on this list is the Google Digital Marketing and eCommerce Courses (Paid with Certification).
Prepared by Google marketing professionals themselves, you can’t go wrong with the knowledge and expertise offered in this comprehensive online course. This is comprised of seven online courses with each course taking approximately 24 hours to complete.
That said, you’ll learn the following vital digital marketing skills in this course:
- Introduction to Digital Marketing and e-commerce
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
- Social Media Marketing (including strategy, planning, and analytics)
- Email Marketing
- Marketing Analytics
- eCommerce (including building an online store)
- eCommerce Marketing
- Retargeting
Once you have completed the course you will receive the Google Digital Marketing and e-commerce certification accredited by the American Association of Advertising Agencies and the American Advertising Federation.
In terms of fees, you’re looking at a subscription fee through Coursera of $39 per month, which is a little on the pricey side for some. That said, they do offer a 7-day free trial for those who wish to test the waters before subscribing.
2. Coursera Digital Marketing Courses (Paid with Certification)
Second on this list is Coursera Digital Marketing Courses (Paid with Certification), famous for their Digital Marketing Specialisation Course offered by The University of Illinois.
The above-mentioned course includes six courses (20 hours each to complete). These courses include the following topics:
- Introduction to Digital tools and digital media
- Differences between analog and digital marketing
- Digital marketing analytics theory
- Digital marketing analytics practice
- Video Marketing
- Social and email marketing
- Online marketing strategies
In terms of pricing, total cost to finish all courses is $592. Again, this is on the pricey side but they have their reasons! They do, however, have a free version and financial aid options for those in need, simply sign up here to see your options.
3. ClickMinded Digital Marketing Course (Paid with Certification)
Third on this list is the ClickMinded Digital Marketing Course (Paid with Certification).
This course was created by ClickMind which was co-created by Tommy Griffith. Tommy specialises in all things SEO, functioning as an SEO Specialist as well as offering training to others. He has done work for many large companies such as Airbnb and PayPal, making his knowledge about digital marketing very valuable.
In terms of offerings, Griffith’s course offers the following key digital marketing skills:
- Social Media Marketing
- Sales Funnels
- Search Engine Optimization (SEO)
- Content Marketing
- Email Marketing
- Paid Advertising
- Google Analytics
The great news is that you can actually register for FREE for their Digital marketing framework masterclass! However, to gain full access to the course bundle, you have to pay $1997 (a once-off fee). All courses come with a certificate and a 14-day money-back guarantee
If you’re interested in finding out more, simply click here
4. Simplilearn Digital Marketing Specialist (Paid with Certification)
Next on this list is the Simplilearn Digital Marketing Specialist (Paid with Certification).
This top-tier course will equip you with all the skills required to become an excellent digital marketer, making it perfect for beginners and those who simply want to perfect their skills and knowledge.
That said, some of the key skills you can expect to cover are the following:
- Social Media
- Pay-Per-Click (Facebook and Google Ads)
- Email and mobile marketing
- Conversion Optimization
- Web Analytics
- SEO
- Content Marketing
In terms of fees, you can expect to pay $1,499 for the course. While this may be significantly higher than many other online courses, the content is comprehensive with more than 40 walkthroughs of various digital marketing topics. Lastly, you will also be equipped with comprehensive knowledge on Google Ads, Facebook, Google Analytics, and YouTube.
Interested in finding out more? Visit their website here.
5. Reliablesoft Academy (Paid with Certification
Last on this list is Reliablesoft Academy (Paid with Certification).
They offer a course than has over 10 modules that will provide you with the all the skills and knowledge you need to thrive as a digital marketer.
In particular, it includes the following courses:
- Digital marketing basics
- Facebook / Instagram Ads
- Google Ads
- Search engine optimization (SEO)
- Keyword research
- Content marketing
- Email marketing
- Google Analytics (including Google Analytics 4)
- Social media marketing
- eCommerce SEO
If you’re interested in finding out more, simply check out their website here.
Final Thoughts
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